Visitors understand what you do, choose a service, give you what you need, book, pay the deposit where required, and get confirmation and follow-up automatically.
Deposit checkout + reminders + reviews wired day one.
Plain-English handoff. No retainer, no lock-in.
If your existing site is fine, the Booking-to-Review System is the better fit.
the customer journey
The website is the first handoff.
The website stops creating questions and starts carrying the next step.
A fictional customer journey from the website through booking and intake into the internal operating state.
Customer website
01Arrival
Colour and cut (sample service)
Priced, described, no phone call needed
Book this service
Booking and intake
02Guided intake
Service: colour and cut
Date: Tue 10:30 (sample)
Need: first visit, long hair
Continue to deposit
Booking and intake
03Commitment
Deposit recorded at booking
Booking confirmed
Confirmation sent
Internal operating state
04Operational handoff
Owner or assignee: front desk (sample)
Status: confirmed, deposit recorded
Next action: reminder, 24 hours before
No one has to relay it
Customer website → booking and intake → internal operating state, connected in one path.
Illustrative workflow · not a proprietary RAWTech software interface.
not sure which install?
If your existing site is fine and you just need the booking, deposit, reminder, review flow wired in, the flat-fee Booking-to-Review System ($3,500 to $5,500) is the right call. Step up to the Booking-First Website + System when the site itself is the problem.
two flat-fee tiers
Pick the tier that matches the shop.
Each tier has a fixed price, a fixed timeline, and a hard eligibility checklist. Standard covers 5 pages, Plus covers 8.
WSS-STR
Booking-First Website + System ·Standard
A five-page, mobile-first booking path, with deposits, reminders, review requests, and rebooking connected behind it.
$8,500
2 weeks · flat fee
Typical fit: Solo or small shops whose customers cannot tell what to pick or how to book, or who have no site at all.
You get
Five-page, mobile-first booking path built for search and speed.
Clear service choice, then booking and deposit checkout in the same pass.
Confirmations, reminders, and self-service rescheduling connected behind it.
Review requests after completed visits, and rebooking nudges at the agreed cadence.
Search-ready basics and copy written for bookings.
Software costs (hosting, booking tool, SMS credits, CRM seats) are billed by the vendors directly and not included. We'll tell you what you actually need before the project starts.
the spec
Written scope, tested before handoff.
Every stage below is part of RAWTech Verified. The delivery clock starts only after the scope is approved, payment is made, and inputs and access are confirmed.
installed state
What exists after handoff
A template-based booking-first website with copy written against the booking path.
Booking, deposit checkout, reminders, review requests, and rebooking wired from day one.
Mobile-first pages with the booking action reachable from every screen.
Tracking wired for booking starts, deposit completions, and enquiry submissions.
A single dashboard covering the full booking-to-review flow.
A plain-English handoff document covering every rule and every integration.
rules
What the system enforces
One primary action per page. The booking path is never in competition with itself.
No booking is confirmed without a deposit, unless you approve a named exception.
Content is template-based. Layout changes are scoped, not open-ended.
Page count is fixed by tier. Extra pages are a separate scope.
Every automated message carries an opt-out path.
acceptance checks
What we test before handoff
Every page loads and passes a mobile layout check on a real device.
A test booking completes end to end, including deposit capture.
Reminders, review request, and rebooking nudge all fire on the test booking.
Forms deliver to the inbox you nominate, with spam protection active.
Redirects from the old site resolve without broken links.
Dashboard counts match the source tools for the test week.
limitations
What this does not do
It is not a bespoke design project with an open revision cycle.
It does not include custom software or a from-scratch booking app.
It does not include ads management, SEO content production, or social media.
It does not include an online store, a product catalog, or multi-location pages.
It is not a retainer. Support ends at the 30-day checkup unless separately scoped.
rawtech verified
Every install runs through the same RAWTech Verified sequence: written scope agreed before we get access, acceptance testing against the approved workflow, a documented handoff and walkthrough, then a day-30 drift check. Nothing is handed over until the checks pass, and you own the accounts it runs on.
Choose the tier that matches the shop and request a written scope. The delivery clock starts after the scope is approved, the required payment is made, and inputs and access are confirmed.