Auto & dealership service · sample install
Online quoting and deposit-locked bays for a mobile detail shop
A 2-bay detail shop with a mobile van was losing quotes to slow follow-up and getting ghosted on weekend appointments. We built a quote-to-deposit flow and tied it to bay availability.
0%
Weekend no-shows after launch
12 min
Average quote-to-booking time
+34%
Repeat customer revenue
< 3 weeks
Time to launch
Composite sample build. Polish Point Auto Detail (composite mobile + shop detailer) is a representative scenario drawn from patterns we've seen across many similar businesses. Specific names and numbers are illustrative, the workflows, stack, and outcomes reflect real engagements.
the story
What was going on
Polish Point runs two bays at a fixed location and one mobile van. The owner was the quoter, the scheduler, and the detailer, which meant Saturdays were a gamble and weekday quotes died waiting for a reply. We rebuilt the site, built a vehicle-aware quote flow that takes a deposit at booking, and synced the bay and van calendars into one view. Weekend no-shows hit zero in the first month, and the average customer now books a quote in under 15 minutes instead of a two-day text thread.
before / after
What changed
before
- Quote requests came via Instagram, voicemail, and a contact form, answered whenever the owner had a free hand.
- Saturdays had a ~25% no-show rate because there was no deposit and no consequence.
- Past customers never got a nudge for the next detail or seasonal ceramic refresh.
- Bay schedule lived on a whiteboard, separate from the mobile van's schedule.
after
- Guided online quote: customer picks vehicle, package, and add-ons; gets an instant price and books on the spot with a deposit.
- Bay and mobile-van schedules sync to one calendar, no double-booking the owner.
- Quarterly maintenance details and seasonal ceramic refresh nudges go out automatically.
- Post-service Google review request 24 hours after pickup.
what we built
The system, in pieces
- Vehicle-aware quote flow with packages, add-ons, and instant pricing for the common services.
- Online booking against real bay and mobile-van availability, deposit collected at checkout.
- Pickup-time SMS confirmations, before-and-after photo delivery, and review request automation.
- Quarterly + seasonal rebooking automation tied to each customer's last service.
- Owner dashboard: bay utilization, mobile route revenue, deposit float, and repeat-customer mix.
- Service-area landing pages for the towns the mobile van actually covers (local SEO).
stack
Tools we wired together
- Custom website
- Square Appointments + deposits
- Twilio SMS
- Google Calendar sync
- Looker Studio dashboard
timeline
3 weeks
Build to launch, including a 1-week onboarding and walkthrough.
investment
$11,400 build · $1,800/mo support
Fixed-quote sprint plus optional monthly support to keep things tuned.
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Other builds we've shipped
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No-shows down ~55%. Chairs full 6 days a week.
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From voicemail backlog to booked jobs by sundown
After-hours jobs captured. 22% lift in repeat work.
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Personal services (Punchey-era engagement)
One booking + payments stack across 4 salon locations, in 6 weeks
4 locations on one stack. Owner reporting time: ~6 hrs/week → ~20 min.
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want this install?
Booking-First Website Install · $8,500 · 2 weeks
A booking-first site, plus the full Booking-to-Review system. Wired in from day one.