What a connected system looks like.
Sample builds across the kinds of businesses we work with. Each one shows the before, the after, what we built, and the investment.
A note on these studies. RAWTech is a new studio. The case studies below are composite sample builds — representative scenarios drawn from patterns we've seen across hundreds of owner-operators through prior product work at Punchey and direct engagements. Names and exact numbers are illustrative. Real named studies will replace these as new builds ship.
Tattoo studios & barbers
Deposit-required booking that filled the chair and killed the no-shows
A 3-artist tattoo studio was booking entirely through Instagram DMs and losing roughly 1 in 5 appointments to no-shows. We replaced the linktree with a booking-first website that takes a deposit at the door.
outcome
No-shows down ~55%. Chairs full 6 days a week.
Trades & home services
From voicemail backlog to booked jobs by sundown
A 6-truck plumbing company was missing emergency calls after hours and losing repeat customers to maintenance reminders that never went out.
outcome
After-hours jobs captured. 22% lift in repeat work.
Auto & dealership service
Online quoting and deposit-locked bays for a mobile detail shop
A 2-bay detail shop with a mobile van was losing quotes to slow follow-up and getting ghosted on weekend appointments. We built a quote-to-deposit flow and tied it to bay availability.
outcome
Quote-to-booking time: 2 days → 12 minutes. Weekend no-shows zeroed.
Personal services (Punchey-era engagement)
One booking + payments stack across 4 salon locations, in 6 weeks
A 4-location salon group was running each shop on its own booking tool, its own card terminal, and its own spreadsheets. Owners couldn't see real-time bookings or revenue across locations. We consolidated booking, payments, and reporting onto one stack and gave the owners a single dashboard.
outcome
4 locations on one stack. Owner reporting time: ~6 hrs/week → ~20 min.
next step
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